HMMMM SAYS
0.1% Retinaldehyde wins on potency and tolerance — at a price.
You're comparing these on conversion chemistry and formulation facts, so the math is pretty clear: retinaldehyde sits one enzymatic step from retinoic acid versus retinol's two, and Naturium's 0.10% version lists Sodium Metabisulfite as a stabilizer and ships in an airless pump — packaging choices that signal the molecule's oxidative sensitivity. That engineering costs money: ~$18.82/oz at Ulta versus ~$9.30/oz for The Ordinary's 0.5% retinol. If the price gap matters, the 1% retinol is the best raw value at ~$9.90/oz, but it carries the highest irritation load of the three.